Ask the question nobody planned for
Every other screen answers a question decided in advance. This one answers yours: any measure, split by any field, filtered, compared, or combined into a ratio.
4,1 %
Ratio computed on period totals
Five measures, any split
Pageviews, sessions, visitors, a custom event's count, or the visitors who fired it — split by page, source, country, device, campaign or one of your own event properties.
Formulas, not mental arithmetic
Divide one measure by another and read a conversion rate directly. Ratios are computed on period totals, never as an average of daily ratios.
Compare, then pin
Put the previous period next to the current one, then pin the question — not its answer — to a dashboard that recomputes every time it is opened.
How it works
Pick a measure
Start from pageviews or from one of your custom events, over 24 hours to 365 days.
Split and filter
Break down by any field, then narrow with up to eight exact-match filters.
Save it where your team looks
Pin the result to a dashboard, or ask the same question from your AI assistant through the MCP server.
Frequently asked
Can I query my own event properties?+
Yes. Any property sent with a custom event can be used as a breakdown or a filter — the builder lists the keys your site actually sends, so you never have to guess the spelling.
Why does a period total differ from the sum of its days?+
Because visitors are counted per day: the same person on two days is two daily visitors but one visitor over the period. PulseTrack shows the period total computed over the whole window, not the sum of the bars.
Are results sampled on large sites?+
No. Every figure is aggregated in the database over your complete data for the period.
Can I get these numbers outside the dashboard?+
Yes, through the REST API or the MCP server, which exposes the same engine to Claude, ChatGPT and other assistants.